Twitter has announced its new Web Analytics service at the TechCrunch Disrupt conference. The new service will be rolled out this week to a small pilot group of partners, and will be made available to all website owners within the next few weeks. Twitter announced they committed to releasing a Twitter Web Analytics API for developers interested in incorporating Twitter data in their products.
The product provides three key benefits:
Understand how much your website content is being shared across the Twitter network
See the amount of traffic Twitter sends to your site
Measure the effectiveness of your Tweet Button integration
