Yearly Archives: 2008

Early May 2008 – London Retail Ltd. Launches Amode.co.uk , a website that provides its visitors and customer’s good quality and well-designed contemporary furniture. This site provides a wide range of products in several categories, ensuring that there is something for everyone.

Amode.co.uk is launching its vast variety of contemporary furniture through its easy-to-use, user-friendly features to its customers. Their products come from all-over the world. They have buyers who are always on the lookout for products to add to their available list of products.

Contemporary furniture products are available for everyone. This site is proud to have products that are useful to a wide range of customers, rather than only pinpointing a few people with certain tastes. The contemporary furniture that it offers is tasteful and would look good in any sort of décor or theme that a room has. The furniture fits into many different trends that rooms are decorated with from neutral colors to retro revival pieces.

The products which are available on www.amode.co.uk range from accessories to furniture to lighting. The accessory category has products for bathrooms, the hallway, kitchens and many other areas o the home. Products in this category are useful in adding the finishing touches to a room or for providing the cohesion that ties a theme together. The furniture category is where you will find products such as benches and stools, chairs, sofas, desks and many other large pieces of furniture for both indoor and outdoor use. The furniture that is available is useful as well as being able to make a statement. The lighting category has products available for any and all of your lighting needs, from ceiling lights and floor lights to table and wall lights and every other conceivable light fixture you can come up with and want for your home. The lighting fixtures that are available can be fun and can give personality to a room as well as provide the necessary lighting for the room.

Amode.co.uk has a user-friendly interface that allows its visitors to search for contemporary furniture in a couple of ways. Its easy to use features allow visitors to search for products by type, either in the categories of furniture, lighting or accessories, or by brand name or designer name.

Amode.co.uk is able to provide its customers with the contemporary furniture they are searching for in one place. The easy to use interface makes searching for certain products extremely easy and simple. The products come from all over and this helps to make sure that there is something for people in all walks of life.

Hamilton, Ontario, Canada – After 2 years of waiting for the right time, Martin Lemieux – owner of Smartads re-designs and re-launches www.PRarticle.com with a brand new look & feel, and many new features as well.

“Press release marketing online has dramatically increased over the years – this turn of events has allowed thousands of companies to create their own public relations campaign all via the internet, including submissions to www.PRarticle.com, ” asserts Martin Lemieux

“Smartads has always displayed press releases online through it’s network of article directories, but this re-launch of PRarticle.com is going to help deliver those press releases into the hands of other online distribution networks, news publications, and will be viewed by many industry experts world wide,” Martin adds.

Online vs. Print:

Press releases have been added in print newspapers since the dawn of newspaper distribution. – “The internet has given companies the opportunity to deliver their news without the need to personally know news editors, or to send differently formatted news releases by mail which can ultimately get really expensive,” says Martin

Companies can submit press releases by regular mail simply by formatting their news release for editors to review, edit and potential use as their information source. It’s important for a companies marketing efforts to keep their interests known in the public eye.

“I’ve mailed out many press releases to news editors, but not once have they ever used my news piece. Editors aren’t typically interested in the ‘little guys news’. These days, instead of waisting my time sending mail, I submit press releases to ePublication directories and still get amazing exposure for my companies news,” adds Mr. Lemieux

“Even if a company is after local exposure vs. world wide, they can still acheive these important result online, because search engines utilize local content matching to determine the source location of the information. By simply adding your city, province/state/territory, and country, you too can target your local community online,” Martin explains.

Press release directories online have been around for a long time, but only in the last 2 years have companies picked up on this unique marketing strategy. – “Even the big boys in every industry hire teams of experts just to capitalize on this unique method of advertising!” adds Mr. Lemieux

PRarticle.com Has Been Designed To Sell Sell Sell!

With a quick look at this newly designed website, one can certain tell that PRarticle.com has been re-designed to feature companies very well. With many distribution categories, local targeting, and web 2.0 features, PRarticle.com is sure to help sell press releases to editors online and offline world wide.

“News reporters no longer depend 100% on contacts they have made over the years, this is the old way of reporting news. Instead – news teams now keep a close eye on online distribution networks that syndicate news as soon as it’s submitted by users online. Many top news blogs, article directories, press release directories, and other ePublication networks often beat news casts to the punch-line. In-fact most reporters have their own blog so that viewers can submit news stories from their local market, thus giving these reporters an edge on real-time information,” Martin Lemieux concludes.

About Smartads:

Smartads has been distributing articles, tips, and presss releases online since 2001 and continues to deliver quality marketing directories for companies to get major exposure online.

About PRarticle.com:

PRarticle.com is an ePublication press release syndication directory that allows companies world wide to submit press release news 24/7.

Mediabids.com, the Newspaper and Magazine Advertising Marketplace, announced today that it has over 1,900 print advertising opportunities available for immediate purchase in hundreds of local, regional and national newspapers and magazines.

Mediabids’ online marketplace for newspaper and magazine advertising provides buyers and sellers of print advertising with two ways of buying and selling advertising space. One platform is a straight-sale option – where local, regional and national newspapers and magazines can place last-minute advertising opportunities or rate-card space up for sale for review and purchase by advertisers. Right now, there are over 1,900 opportunities available at savings up to 80% off rate card prices. The second platform is a reverse advertising auction – where advertisers can place their print advertising budgets up for bid to targeted publications.

“Both advertising auctions and making existing advertising inventory available for immediate purchase via our website have enabled thousands of advertisers to secure outstanding pricing in some of the nation’s top print publications in a faster, easier way,” said Jedd Gould, President of Mediabids, Inc.

To view the latest offers posted by newspapers and magazines on Mediabids.com, advertisers can visit: mediabids.com

About Mediabids.com
Mediabids.com, the Newspaper and Magazine Advertising Marketplace, offers a patented online process that enables the buying and selling of print advertising space in U.S. newspapers and magazines. Advertisers and publications can interact through an advertiser auction, in which advertisers place print advertising dollars up for bid and publications compete, or through advertising offers in which publications place ad space up for sale and advertisers can purchase instantly. Mediabids also provides traditional print media planning and buying to all registered advertisers. To date, over 10,000 businesses have registered on Mediabids.com to purchase advertising and over 4,500 newspapers and magazines have registered their print publications to sell ad space. mediabids.com Toll-Free 1-866-236-2259

The co-op industrial search engine IndustrialCOOP has launched a new service to publish and distribute press releases specifically for industrial, manufacturing and construction industries IndustrialCOOP.com, a division of Industrial Leaders, announced today it will now provide press release distribution services to companies involved in the industrial supply marketplace at Industrial News & PR. According to Cindy Santos, a company spokesperson, the service is called Industrial PR and is intended exclusively for manufacturers, distributors and suppliers of industrial and construction products seeking to distribute news about their company, technologies, latest products and services.
Santos said Industrial PR publishes and distributes press releases to its international network of industry-related editors, newsrooms, RSS feeds and trade portals. The press releases are read by engineers, manufacturers, construction managers, MRO professionals and other industrial and technical buyers. “Industrial PR was created to help manufacturers and distributors get the word out about important company news,” says Santos.

She added. “Industrial PR is a free service and only accepts and publishes news releases associated with industrial and construction suppliers, products and resources.” Qualified companies with press releases to distribute can send their article directly to the site’s editor for instant distribution. Press releases published on the site are accessible throughout the Industrial Leaders Group.

About IndustrialCOOP.com

IndustrialCOOP is a co-op industrial search engine filtered for industrial buyers. The site is utilized by manufacturing and construction managers, engineers, MRO professionals and others looking to buy/sell industrial supplies, equipment and machinery.

Global Business Pages is an exciting, new directory that connects businesses both locally and internationally. Global Business Pages is a new online Business Directory that serves as a single portal for information on local, national and international buyers and sellers. Global Business Pages is like a modern internet- based Yellow Pages which provides detailed information on the business, its products, services and contact information.

For the first time, small, grassroots, sole proprietorships and family-owned businesses can be listed alongside the world’s largest corporations with an equal opportunity to access new global markets. Global Business Pages gives personal attention to their subscribers that can be especially helpful to those inexperienced in business operations.

Global Business Pages is a directory designed to make businesses stand out. It provides a variety of tools and services to their subscribers, including access to production of catalogues, video ads, pod casts and website development. Their affordable service acts as a one-stop for global networking and marketing needs. Listings start for as low as $12.

About the company:
Global Business Pages mission is to provide quality customer care and attention to their clients. No matter the size of the business, Global Business Pages treats all their clients as a priority and with the highest respect. The inspiration for Global Business Pages was to bring global marketing to the most impoverished nations and level the playing field of big business.

Website: www.globalbusinesspages.com

Data released today from TrendLabs, Trend Micro’s global threat research and support organisation, reveals a new phishing attack targeted at Google AdWords users intended to steal sensitive information.

In an attempt to capture banking information, users receive an e-mail notification informing them that their last payment has not been successful and asking them to update their payment information for Google AdWords. The link displayed in the email body is the legitimate one (hxxp://adwords.google.com/select/login), however on closer inspection, the actual website accessed, is a compromised site hosted across a number of different countries including Romania, Brasil and Canada.

Google’s rising popularity has led to hackers intensifying their attacks on the company’s websites, following recent attacks on Google Calendaring system.

Rik Ferguson at Trend Micro says: “In many ways Google can be seen as a victim of its own success, as their market share has increased along with the variety of products and services they offer, so their value to the cybercriminal as a platform to exploit has grown alongside it. Given the fact that today’s cybercrime motivation has shifted from a misplaced sense of “l33t h4x0r” pride to a sole focus on the business of generating cash; the threat to any successful platform is clear.”

He continues to point out that: “Cybercrime and Malware in today’s world is big business, and one that increasingly closely resembles the world of legitimate business, right down to outsourcing, R&D budgets, Malware as a Service platforms, SLAs and even EULAs. In this world of business it would definitely be fair to say that as the market share expands and the user base grows, so does the perceived “investment potential” to the cybercriminal. Its all about Return on Investment.”

Trend Micro encourages all business and end users to demonstrate extra caution when receiving unexpected communication about Google AdWords accounts.

For more information, please visit: http://blog.trendmicro.com/google-adwords-phishing/

Leading online marketing agency Stickyeyes has launched a new website, designed to be the first port of call for blue chips and SMEs looking to increase targeted traffic to their websites, improve online sales and boost conversion rates.

The new website, www.stickyeyes.com, features a fresh design and simplified navigation, making it easier for customers to find out more about online marketing or build a bespoke Search Engine Marketing (SEM) campaign tailored to their business.

Stickyeyes have extensive experience in designing, implementing and managing PPC, SEO and Social Media campaigns and are one of the top online marketing agencies in the UK.

Craig Chalmers, Managing Director of Stickyeyes, said: “With companies facing increasing pressure to deliver results from the online channel, we have made it easier and more accessible for them to assess the options available, whether it be a paid advertising campaign, search-friendly website build or a full blown, exhaustive approach, covering all online channels.

“Our new website mirrors the fresh approach that we take when working in highly competitive markets and online channels. We wanted to make it as easy as possible for organisations to find what they are looking for.”

Stickyeyes are celebrating the launch of their new site by offering companies a free appraisal of their current online marketing activity. To find out how you are doing, or to enquire about improving your online marketing strategy, contact Stickyeyes on 0113 3912929, or visit the new site, www.stickyeyes.com

CreditCardAssist.com develops new algorithm to rank the most useful and authoritative sites on the topic.

Search engines are failing miserably to find the most useful, authoritative sources of information for their users, according to CreditCardAssist.com, one of the leading credit card comparison sites online. The site recently announced the completion of a research study that measured the usefulness of web sites on the topic of credit cards. The site was looking to provide users with a single authoritative list of web pages ( http://www.creditcardassist.com/top-50-most-useful-credit-card-sites.html ) containing the most useful and trustworthy information available on the subject of credit cards. “We try to provide our users with as much unbiased credit card information as possible,” said Robert Alan, Research Director for CreditCardAssist.com, “but we discovered that finding truly unbiased, highly useful, authoritative information on the topic of credit cards was surprisingly very difficult with search engines.”

According to Alan, most of the highest ranking web sites within search engine results pages are commercially oriented sites promoting or selling credit card products or credit related services. These search engine results are certainly acceptable for individuals who are shopping for credit cards or credit related services, but not for people who are merely researching the topic of credit cards or trying to gain access to objective sources of information. But in highly commercialized categories, such as credit cards and mortgages, for example, the dominance of commercially oriented web sites at the top of search engine results pages is fairly typical. “We were looking for a singular source for all of the most useful, authoritative sites in our category, but we simply couldn’t find one in the search results.”

Alan claimed that search engines have relied heavily on the concept of link popularity in order to rank the quality of a web page. Typically, a page that is linked to by many other pages is generally considered more popular or more important than other competing web pages, resulting in higher search engine rankings for that page. While search engine algorithms have been evolving and improving the quality of their results in recent years, their heavy reliance on link popularity in ranking pages remains largely intact. Search engines also have a ranking preference for older web pages that have been online for a number of years. “The search engines like web pages that are older that have lots of links,” says Alan “so even if the page is highly useful and authoritative on the topic, if the web page is new and doesn’t have many links pointing back to it, you’ll never find it in the search results.” Alan’s research team uncovered a wide range of highly useful, authoritative pages on relatively new web pages that had relatively few links. “We wanted to find a way to properly account for all of this incredible content that we discovered that would be so meaningful for our users that was buried so deep within search results pages and was almost impossible to find.”

As a result of their research ( http://www.creditcardassist.com/Finding-the-Most-Useful-Sites.pdf ), Alan’s team came up with a unique solution in their efforts to find the deepest, most authoritative content on the topic. “We wound up building our own ranking algorithm,” continued Alan, “that ranked sites based primarily upon the usefulness or merit of a page’s content across 3 dimensions — depth, authority, and objectivity.” The algorithm incorporated a number of well documented variables that are already utilized in some manner by all of the major search engines. But with Alan’s new ranking methodology, all pages are ranked primarily based upon the merit and the usefulness of the content.

Alan admits that their ranking methodology, like any other, is not full proof. But the formula produced a list of some of the most useful, credible and highly authoritative resources on the subject of credit cards available anywhere, according to Alan. “We’re confident that the results speak for themselves and we would gladly hold up the results of the study to any other done on the topic.”
For more information, tips and advice on reliable sources for credit card information, visit the company’s web site at http://www.creditcardassist.com

Aarhus, Denmark – J. Boye, an independent analyst firm focusing on online media, has found that wikis are increasingly gaining foothold in the enterprise due to it promises of simplicity. Yet, wikis introduce complex challenges for organisations, on a strategic level as well as on the level of actual content creation. Many are surprised by new demands on culture, governance, and training.

These are some of the conclusions of the recently released research by J. Boye. Based on interviews with early adopters of wikis across the globe, the research document – Wiki in the Enterprise – presents a business analysis of challenges and best practices for enterprise wiki projects.

“Wikis often grow out of hand very quickly and consequently many employees simply ignore them. Enterprises also face the risk of an explosive information growth far beyond their capacity to manage that information”, said analyst and MD, Janus Boye. “If you don’t create guidelines and processes for managing the wiki, the gap between information and capacity is a risk to the enterprise as it translates into the right information not being found and the potential creation of redundant information.”

J. Boye also found:

* Wikis can offer strategic benefits when it comes to increasing contribution and ownership, and improving information sharing. These benefits are, however, dependant on work practices and governance for successful collaboration and information sharing already being in place or being developed.

* Organisational culture is critical to ensure successful adoption. “We see examples of a wiki becoming a source of conflict in certain organisations. With the potential for everyone to contribute and a lack of built-in management control, concerns of quality and confidentiality put a damper on motivation. Too often, employees may be unwilling to contribute to the wiki, for fear of exposing themselves to criticism”, analyst Dorthe R. Jespersen clarified.

* Despite being sold on simplicity, wikis are not always easy to Use. Enterprises are generally surprised that training is still necessary. In particular, the need for special wiki mark-up is a usability issue, which slows down the adoption. To make matters worse, each wiki vendor has their own mark-up.

The 22 page research document offers a business analysis of best practices for all sizes of wiki projects, while also providing a reality check with an analysis of how a wiki best can be put to helpful use. The report is available for purchase online from J. Boye
http://eng.jboye.dk/research/wiki_in_the_enterprise .

About J. Boye

J. Boye http://eng.jboye.dk is a vendor-neutral analyst firm founded in 2003, which focuses on several aspects of online media, including CMS, enterprise portals, enterprise search, web analytics and Web 2.0. Being vendor-neutral, J. Boye only works with buyers and has no cooperation with, or income from, vendors or consultants. With a mission to help mature a young market, J. Boye publishes reports, hosts an annual conference, facilitate a European Community of Practice with 200+ members, and offers consulting services.

In a visually very attractive way the Internet platform offers a simple method to overlay and compare routes of drivers and potential passengers. ‘Using an auction-based method similar to other popular auction sites should’, according to the CEO Walter, ‘animate more drivers to offer rides, especially on highly demanded routes.’

DriJo with its auction-based ride-sharing model assures that:
supply and demand of routes based on the starting and arrival address are overlaid and compared automatically and shown on maps or satellite pictures,
based on the GOOGLE Maps(TM) database practically all addresses, even remote ones in the country-side, can be found – similarly to navigation devices,
the cost of ride sharing between driver and passenger is determined by supply and demand via an auction,
a registration of all users gives additional security,
feedback after travelling by both driver and passenger increases the trustworthiness of both of them.

‘Our matching also allows to compare longer routes with shorter requests’, according to the CTO Peter, ‘and the driver can even define an optional pick-up&drop-off zone along the route to be more attractive to potential passengers.’

Paid ride-sharing is popular in both the US and Europe. In the primary countries in Europe and US/Canada it is estimated to be well over 50.000/day.
On a general basis the market of ride sharing agencies is presently badly distributed between many small ad-based institutions. As a consequence it is very difficult to find regional and long-distance trips in one agency. Additionally these companies generate their own databases which in practically all cases do not include addresses or smaller towns.

XING (www.xing.com) today announced a new feature with which its members can view the distribution of their business network with Google Maps. The integration of Google Maps into the XING platform gives members a new perspective on their personal network, visualizing geographic locations of their direct business contacts on a map or satellite display. Contacts’ business addresses can be displayed provided a member is logged in to XING and the contacts permit such a display and release the information to the member.
The new service gives members an additional advantage in their daily professional lives. At a glance, XING members can see which countries and cities are represented in their network and which are not. The map view is also an easy way to find regional experts or arrange business meetings when traveling.
As always, XING members will remain in full control of their own data and privacy settings. Each member decides whether to allow their business address to be displayed on the map, who has access to their business address, and who can view their exact position on the map. These settings can be modified at any time.
The beta version of the new map feature will go live for all XING members today.
About XING:
XING makes your professional network an active part of your life. Far more than a directory of business contacts, XING enables its members to discover professional people, opportunities and privileges through its unique discovery capability and advanced contact management tools.
With the successful IPO of XING as the first Web 2.0 company to go public, XING AG has had a long-term impact on the social networking trend amongst professionals. By focusing on the target group ‘business people worldwide,’ the company is able to offer tailored features, thereby making networking and contact management simpler. Besides Headquarters in Hamburg, XING AG is also represented with offices in Barcelona, Istanbul and Beijing.

Advtise.com (http://www.advtise.com), a leading pay per click company has dedicate a 70% of its resources for developing a unique Anti-Fraud sophisticated system that eliminates click-fraud and maximizes advertiser s performance. “…Click fraud is a serious trend to our industry, Click-fraud criminals are using rolling-IP attacks from multiple countries. We in Advtise.com, are focused on Research & Development, for technologies that stop click fraud. Now we are extremely satisfied because our patented technology stops click fraud before it happens. And this is a unique advantage we offer to our advertisers” says Mr. Hough Matt, CEO and founder of Advtise.com, and continues “If our system detect click fraud, it automatically refunding advertiser and at the same time terminate the account of the member is conducting click fraud”

But how we can avoid click fraud? Really there is not much to do as an advertisers, but advertisers can monitor their overall site traffic on a daily basis and through a ROI tools that companies like Advtise.com are offering to measure the quality of clicks and the prospects and customer s conversions.

Advtise.com is part of a global network, distributing ads to over 100,000 sites worldwide on a pay per click basis, growing rapidly daily. We pride ourselves on Quality and efficiency, in how we deliver and how we present advertisements. With our strict Policy of where Advertisements will be shown, we can guarantee that your Advertisements will be displayed where it matters and for maximum ROI