Press Release NEW YORK, November 12, 2007 – The Interactive Advertising Bureau (IAB) and Price Waterhouse Coopers LLP (PwC) today announced that Internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, representing yet another historic high for a quarter and a $1.1 billion increase, or 25.3 percent, over Q3 2006. The results, […]
The New York Daily News, the nation’s fifth largest newspaper, said Friday it has joined Yahoo (NSDQ: YHOO)’s classified advertising network of newspapers, becoming the latest publisher to partner with others in trying to grab a bigger slice of the online ad market. The Daily News becomes the largest newspaper to join Yahoo’s Newspaper Consortium, […]
JTLB Media, a New York-based technology company offering cellular marketing solutions, is now offering cellular advertising solutions to publications and advertising agencies. Because print revenue is down 10-30% across the board and has been dropping steadily since 2002, agencies and publications can increase revenue exponentially and increase their bottom line by having the ability to […]
U.K.-based software development company Fuzzle Media has released its latest application for Facebook, the social networking site that Microsoft (NASDAQ:MFST) recently bought a 1.6 percent stake in for $240 million. Workboard will offer Facebook users free classified ads to promote anything from upcoming weddings to job vacancies. The application can be installed for free on […]
Five US newspaper’s are taking steps to create a national online advertising network they hope will help them recapture revenue being lost to online website’s. Sources said Gannett Co., Tribune Co., Hearst Corp., Media News Group and Cox Newspapers may jion together to form a common ad sales force that could offer national advertisers “one-stop […]
Upingme is a new free classified ads service in the UK that allows people to post adverts directly from their mobile phones. They call it “Classified ads 2.0″ because of Upingme’s real-time and active (rather than passive) “nature.†Users post their adverts by sending an SMS text “U†a space and then a message to […]
Viacom Inc., owner of MTV and the Paramount film studio, said third-quarter profit rose 80 percent, fueled by cable advertising, the film “Transformers” and the sale of its Famous Music publishing business. The stock advanced as much as 5.1 percent after sales and profit beat analysts’ estimates. Net income increased to $641.6 million, or 96 […]
NYTimes.com has launched a new version of its technology section, which includes aggregation of news from around the Web. NYTimes.com/Tech Editor Saul Hansell told Read/WriteWeb in an email that Blogrunner “is our answer to Techmeme, integrated with our main site. It is technology we’ve built ourselves, based on Blogrunner, a company we bought last year.” […]
