New Media Technology News
New Media Technology News

Social Media for DoD & Government Revolutionizes Communication with Citizen-Soldiers

Businesses are scrambling to find the best way to utilize social media, while the United States federal government and DoD has been a leader in implementing social media initiatives. “New and emerging social media and Web 2.0 tools are revolutionizing the way we communicate with our Citizen-Soldiers and Airmen, their families, and the American people. These tools allow deployed forces to maintain close contact with loved ones, allow our recruiters to more easily reach their audience, and are transforming the way we share our message and allow our publics to share their thoughts with us. They also challenge our IT and operational security. We must find a way to balance these competing imperatives,” says General Craig McKinley USAF, Chief of National Guard Bureau. General McKinley and other advocates of social media initiatives will speak at the Social Media for Defense & Government in Washington DC, 20 – 22 January 2010.
The security of social media is a controversial topic. The exposing of unnecessary information from communication from the battlefield to the Internet is a top security issue. Social media forums make it easy and convenient to share information to the vast pubic. On the other hand, these same qualities make social media a powerful tool for communicating with soldiers, their families and the American people. IDGA’s Social Media for Defense & Government will focus on the improvement of internal and external communications and include other decision-makers and influencers who will share case studies on how social media benefits the DoD and government enterprise.

IDGA is as a non-partisan information-based organization dedicated to promoting innovative ideas in public service and defense. IDGA brings together speaker panels comprised of military and government professionals while attracting delegates with decision-making power from military, government, and defense industries. IDGA events are well-researched, uniquely tailored topics that keep delegates abreast of operational and industry advancements and provide a forum to gain access to influential representatives and professionals from the aforementioned industries. http://www.idga.org

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