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Gartner Says Consumers Rely on Social Networks to Guide Purchase Decisions

Social networks have become a critical, but underutilized, aspect of the marketing process, according to Gartner, Inc. Gartner analysts have examined the way social networks shape consumer buying behavior. The majority of consumers rely to some extent on social networks to guide them in their purchase decisions. These social networks often include individuals who fulfill […]

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Wadja Integrates Digg and Last.FM Creating One-Stop-Shop for Social Content

Wadja.com, a unique social network that uses labels to create people-to-topic connections, has integrated social news websites Digg and the popular Internet radio site for streaming music Last.FM allowing users to organize, archive and discuss social content in real-time. Wadja helps users make sense of various types of social services, by separating the noise and […]

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Flipboard Acquires Ellerdale to Boost Content Relevancy in New Social Magazine

Flipboard today announced it has acquired Ellerdale, the real-time Web intelligence company. The acquisition concurs with the launch of Flipboard, a social magazine designed for iPad, which provides a faster and more visually engaging way to discover, view and share content from social networks such as Facebook and Twitter. Ellerdale, founded in 2008, has developed […]

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Flipboard Launches World’s First Social Magazine

Founded by Mike McCue, former CEO of Tellme, and Evan Doll, former senior iPhone engineer at Apple®, FlipboardTM began a quest today to transform how people discover and share content by combining the beauty and ease of print with the power of social media. Flipboard also announced the immediate availability of it?s Flipboard App for […]

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