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Sulekha.com offers classified ads on mobile phones

. January 12, 2008

Sulekha.com, a social networking and local commerce website for Indians worldwide, has introduced classified ads on mobile handsets. The new feature will enable users to view the classified listings, post a classified ad and access them through their mobile handsets. This service also enables users to receive responses for their classified advertisements through short messaging […]

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Save-A-Lot Selects Nielsen as Marketing Information Provider

. January 11, 2008

The Nielsen Company announced today it has signed an agreement with Save-A-Lot, establishing Nielsen as Save-A-Lot’s preferred provider of marketing information for merchandising and market decision support across the 1,150-store chain. The multi-year agreement marks the first time Save-A-Lot has agreed to a limited release of its company-owned store scanning data. Under the contract, Save-A-Lot […]

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ADRevolution Increases Client Revenues by 33% with Release of NIME v. 1.01

. January 10, 2008

ADRevolution, LLC, Austin Andrew Westmoreland, 512-473-8979, ext. 302 andrew.westmoreland.press@adrevolution.com www.adrevolution.com ADRevolution upgraded its self-learning ad-matching algorithm in December with stunning results. Publishing clients, who are sellers of advertising space in ADRevolution’s Ideal Advertising Marketplace(sm) are already reaping the benefits: a 33% increase in advertising revenues. ADRevolution’s advertising clients, who are buyers in the Marketplace have […]

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Google Looking To Expand Print Ad Auction To U.K. Papers

. January 1, 2008 . 0 Comments

Google is talking with several British newspaper publishers about extending to the U.K. its Google Print Ads auction system for selling space in their pages, according to a report in the Sunday Times of London. “This expansion will worry bosses of rival media companies, including ITV chairman Michael Grade, who has already called for greater […]

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Web 2.0 Click-to-Call Company Poised to Capture Growth in Pay-for-Performance Advertising

. December 15, 2007 . 0 Comments

Vitacall LLC (http://www.vitacall.com ), a Boulder, Colorado based Web 2.0 telephony company has just introduced cutting edge Click-to-Call services to its suite of products. Click-to-Call services allow companies to place links on their websites or banner ads, enabling customers to immediately call and be connected to their businesses. Data from these calls can then be […]

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New York Post Partners with Oodle to Launch Free Online Classifieds for Tickets, Pets, Merchandise and Services

. December 13, 2007 . 0 Comments

Oodle (http://www.oodle.com), a whole new way to shop classifieds, and the New York Post (http://www.nypost.com/) today announced a partnership to revamp the online classifieds offering on nypost.com. New York Post users will now be able to search New York’s largest collection of online classified listings in tickets, pets, merchandise and services as well as post […]

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Birth of a B2B Technology Marketing Agency – Velocity

. December 10, 2007 . 0 Comments

Velocity, the London-based technology marketing consultancy, has reinvented itself as “the B2B technology marketing agency for the Interweb era”. The company announced its new offices, new website, new Client Services Director and new digital marketing practice in one fell swoop today. The new agency grows out of a successful consultancy specialising in technology marketing, with […]

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