JMI Launches Specialty, Professional and Social Networking Site for Pharmacy Industry

. July 21, 2009 . 0 Comments

Jobson Medical Information (JMI) announces the launch of PharmQD.com (www.PharmQD.com), a new professional and social networking website for the pharmacy industry. The site serves as an online network for pharmacy professionals to communicate, voice their opinions and share information about the pharmacy workplace. Other features of the site include industry news, job opportunities of all kinds, continuing education, blogging, rating articles and many Web 2.0 features. Members can also receive automatic notifications when their friends post on the site.
PharmQD.com is the first major social networking site dedicated exclusively to the entire pharmacy industry. Its goal is to bring together pharmacists, pharmacy technicians, pharmacy students and other pharmacy-related professionals who share like-minded goals and interests in an interactive place devoted specifically to the pharmacy professions. By registering for a free account, one can get a My PharmQD account, where members can create their own personalized profile, connect with friends, colleagues and other members to share ideas, tips, information, stay in touch, and learn from each other. Members can also read the latest industry news, voice opinions on a series of blogs, participate in discussion forums and post their own pharmacy stories.

PharmQD.com will also serve as a professional and educational resource. A jobs section will enable members to search and post employment opportunities. Members can also search and post valuable teaching aides and patient guides, and access links to industry associations, journals and other helpful resource sites. Continuing Pharmacy Education (CPE) is also offered on PharmQD.com for members to take accredited CE courses powered by U.S. Pharmacist® and Power-Pak C.E.® The site is also open for general membership for patients.

As a well-respected leader in providing healthcare information and communication services, JMI holds a strong position in the pharmacy arena. With flagship products such as U.S. Pharmacist, the leading clinically focused pharmacy publication, Power-PAK C.E. and Pharm/alert®, JMI has extensive experience in reaching the healthcare and pharmacy industry. The launch of PharmQD.com will further strengthen JMI’s ability to serve members of the pharmacy industry on a wider scale and to achieve its mission of uniting pharmacy professionals within one central community to share information, insight and education. PharmQD.com will also offer sponsorship opportunities, allowing companies to deliver their promotional messages in a unique and targeted environment.

“It’s imperative that we embrace new and innovative ways to reach our audiences in the most effective manner. We see great value and potential in our audiences generating and participating in dialogue and connecting in ways they have never been able to do before. The pharmacy community is the ideal environment for a major professional and social networking site, and JMI is excited to be the first information and service provider to offer this,” says Lou Greco, PharmD, Managing Director of PharmQD.com. “Our commitment to supporting pharmacy professionals remains a top priority, and we are confident that PharmQD.com will be enthusiastically embraced by the industry.”

“Our full-scale capabilities and expertise in digital media publishing played a significant role in the development and design of PharmQD.com. JMI is known for excellence in design and content of award-winning websites in all areas of healthcare,” says Tina Pang Mayer, Chief Marketing Officer, who leads the development and marketing strategy of the site. “PharmQD.com is designed to incorporate the highest standards and latest developments in the red-hot social networking arena. We designed the site with the end user in mind and how it applies to their online and offline needs. Our goal was to create a mutually interactive and engaging environment for our members and a place that they return to often. Since our beta launch, traffic has doubled weekly and our registration rate for membership had been over 85 percent.”

About JMI

JMI is a premier integrated healthcare information and communication services provider, with leading positions in a variety of rapidly growing healthcare markets such as pharmacy, clinician (nurse practitioners and physician assistants) and managed markets (managed care, eldercare, hospitals, government and employer groups), as well as select specialty physician sectors such as cardiology, ophthalmology and radiology. Through its diversified, multimedia portfolio of communication services, information databases, trade publications, medical education initiatives, websites and other digital and traditional media services, JMI is uniquely positioned to reach, educate and inform approximately one million healthcare professionals across more than 20 specialties. www.jmihealth.com

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