Article Archive for April 2008
NEW WEBSITE FOR ONLINE MARKETING AGENCY
Leading online marketing agency Stickyeyes has launched a new website, designed to be the first port of call for blue chips and SMEs looking to increase targeted traffic to their websites, improve online sales and boost conversion rates. The new website, www.stickyeyes.com, features a fresh design and simplified navigation, making it easier for customers to find out more about online marketing or build a bespoke Search Engine Marketing (SEM) campaign tailored to their ... Read More
Finding the Most Useful Sites – Web Site Develops New Ranking Algorithm
CreditCardAssist.com develops new algorithm to rank the most useful and authoritative sites on the topic. Search engines are failing miserably to find the most useful, authoritative sources of information for their users, according to CreditCardAssist.com, one of the leading credit card comparison sites online. The site recently announced the completion of a research study that measured the usefulness of web sites on the topic of credit cards. The site was looking to provide users with ... Read More
Wikis are Gaining Foothold in the Enterprise, but Not Without Challenges
Aarhus, Denmark – J. Boye, an independent analyst firm focusing on online media, has found that wikis are increasingly gaining foothold in the enterprise due to it promises of simplicity. Yet, wikis introduce complex challenges for organisations, on a strategic level as well as on the level of actual content creation. Many are surprised by new demands on culture, governance, and training. These are some of the conclusions of the recently released research by J. Boye. Based on ... Read More
Drijo Is The Ebay Of Car Pooling And Powered By Google Maps Api
In a visually very attractive way the Internet platform offers a simple method to overlay and compare routes of drivers and potential passengers. ‘Using an auction-based method similar to other popular auction sites should’, according to the CEO Walter, ‘animate more drivers to offer rides, especially on highly demanded routes.’ DriJo with its auction-based ride-sharing model assures that: supply and demand of routes based on the starting and arrival address are ... Read More
XING Locates Business Contacts With Google Maps
XING (www.xing.com) today announced a new feature with which its members can view the distribution of their business network with Google Maps. The integration of Google Maps into the XING platform gives members a new perspective on their personal network, visualizing geographic locations of their direct business contacts on a map or satellite display. Contacts’ business addresses can be displayed provided a member is logged in to XING and the contacts permit such a display and ... Read More
Click fraud: A serious threat to the internet economy
Advtise.com (http://www.advtise.com), a leading pay per click company has dedicate a 70% of its resources for developing a unique Anti-Fraud sophisticated system that eliminates click-fraud and maximizes advertiser s performance. “…Click fraud is a serious trend to our industry, Click-fraud criminals are using rolling-IP attacks from multiple countries. We in Advtise.com, are focused on Research & Development, for technologies that stop click fraud. Now we are extremely ... Read More
24-7PressRelease.com Comments On How New Website Owners Are Finding It More Difficult Than Ever to Launch A New Website
NEW YORK – Marketing and promoting an online business today is significantly more challenging than it was back in 1994 when Yahoo first started. A large contributing factor is the sheer growth in the number of web sites launching every day jockeying for Internet real estate. This is especially evident over even the last 4 years. Before 1999, marketing and promoting a website was easy. All you were really required to do was submit your website to Yahoo, DMOZ, and a few other large ... Read More
The Future of Online advertising and ad networks
The momentum in online advertising is indicative of the growing confidence of the advertisers and interactive agencies. There has been a substantial rise in the overall ad spend on the ad networks, which is the quintessential catalyst of increasingly creative online advertising and marketing. Rupinder Khurana, Co-Founder and Director, Rupiz Infotech Group, the online conglomerate confirms that a recent study by Collective Media revealed 75 per cent of the interactive agencies and ... Read More
Reply.com Goes Beyond the Click
SAN RAMON, Calif. – Reply.com announces the launch of the world’s most liquid lead marketplace, offering the highest level of control and putting the power back in the hands of online lead buyers and sellers. While anyone can click on a website, whether or not they are interested in the products or services offered, a single click offers extremely limited potential. Clicks don’t walk into your store or call you on the phone. A lead, on the other hand, represents an interested ... Read More
Bigmouthmedia reports on Google shake up of UK digital marketing sector
Google has unveiled radical changes to its Trademark policy that could cost Britain’s major companies millions as they struggle to protect their brands online. In a move that is sending shockwaves throughout the digital marketing sector, Google’s controversial decision to allow anyone to bid for trademarked keywords is set to have a major impact on the industry. Tipped to send prices skyrocketing, the decision could leave the search giant open to legal challenges from the major UK ... Read More
