Article Archive for November 2007
New York Daily News Joins Yahoo Classified Ad Network
The New York Daily News, the nation’s fifth largest newspaper, said Friday it has joined Yahoo (NSDQ: YHOO)’s classified advertising network of newspapers, becoming the latest publisher to partner with others in trying to grab a bigger slice of the online ad market. The Daily News becomes the largest newspaper to join Yahoo’s Newspaper Consortium, launched in Novemberl 2006. The Internet portal distributes its HotJobs recruitment listings through its partners’ local ... Read More
JTLB Media Offers Cellular Component to Publications and Ad Agencies for Print and Classified Ads
JTLB Media, a New York-based technology company offering cellular marketing solutions, is now offering cellular advertising solutions to publications and advertising agencies. Because print revenue is down 10-30% across the board and has been dropping steadily since 2002, agencies and publications can increase revenue exponentially and increase their bottom line by having the ability to offer the addition of a cellular component to print and classified ads to their clients. Agencies can now ... Read More
Facebook to Offer Classified Ads
U.K.-based software development company Fuzzle Media has released its latest application for Facebook, the social networking site that Microsoft (NASDAQ:MFST) recently bought a 1.6 percent stake in for $240 million. Workboard will offer Facebook users free classified ads to promote anything from upcoming weddings to job vacancies. The application can be installed for free on a user’s profile. Other users, particularly contractors, freelancers, recruiters, and jobseekers, can use ... Read More
Newspaper’s in talks about online ad network
Five US newspaper’s are taking steps to create a national online advertising network they hope will help them recapture revenue being lost to online website’s. Sources said Gannett Co., Tribune Co., Hearst Corp., Media News Group and Cox Newspapers may jion together to form a common ad sales force that could offer national advertisers “one-stop shopping” for ad space on big-market Web sites across the nation. The consortium, which would both overlap with and compete ... Read More
Upingme wants to mobilize classified ads
Upingme is a new free classified ads service in the UK that allows people to post adverts directly from their mobile phones. They call it “Classified ads 2.0″ because of Upingme’s real-time and active (rather than passive) “nature.†Users post their adverts by sending an SMS text “U†a space and then a message to +41-79-381-6010. After the message is sent, Upingme forwards it to the people who have what you want or who want to meet you. For instance, ... Read More
Viacom Profit Rises 80% on Cable Ads and Music publishing business sale
Viacom Inc., owner of MTV and the Paramount film studio, said third-quarter profit rose 80 percent, fueled by cable advertising, the film “Transformers” and the sale of its Famous Music publishing business. The stock advanced as much as 5.1 percent after sales and profit beat analysts’ estimates. Net income increased to $641.6 million, or 96 cents a share, from $356.8 million, or 50 cents, a year earlier, New York-based Viacom said today. Sales advanced 24 percent to $3.27 ... Read More
