Video advertising has started on the YouTube website, its owner - internet giant Google - has confirmed.
Google said it had designed the way the adverts work on the video-sharing website to be as unobtrusive and undisruptive as possible.
The adverts will begin 15 seconds after a user has started to watch a video, but only on […]

Two Lochs Radio in Wester Ross has become the first local radio station in the UK to offer its advertising spots for sale through online auction site eBay.
The volunteer station serves the communities around Gairloch, Loch Ewe and Loch Maree, and at certain times achieves a listening figure of 70%.
However, station manager Alex Gray says […]

TThe Danish city of Odense, on a waterlogged island about 80 miles west o Copenhagen, is not exactly a global media capital. Yet in a villa in a quiet residentia neighborhood, a new breed of Internet-based marketer is challenging the traditiona advertising business model.
Come&Stay, with sales last year of US$30 million and […]

SPENDING ON INTERNET ADVERTISING WILL reach $61.98 billion, and will surpass newspapers to become the nation’s leading ad medium in 2011, projects private equity firm Veronis Suhler Stevenson in its 21st Communications Industry Forecast released today.
“We are in the midst of a major shift in the media landscape that is being fueled by changes in […]

The internet search companyis understood to be developing a prototype handset which is customised to showcase its products such as e-mail and Google Maps.
The phone, about which it has already held talks with mobile operators including Telefonica, is aimed at helping it to secure a chunk of the fast-growing mobile advertising market.
It hopes to replicate […]

With the rush to online advertising saturating the market, more companies are looking to bring the technical advances and efficiencies of Internet advertising to wireless services.
Former speech recognition company Apptera Wednesday launched voice ads matched to eBay’s mobile auction notices.
Austin, Texas-based Unwired Buyer places phone calls to users during the last three minutes of an […]