Time Warner’s AOL has reached a deal to buy Tacoda, an online advertising firm that specializes in behaviorally targeted marketing.
AOL will integrate Tacoda into its Advertising.com division, where the six-year-old firm’s behavioral science marketing will be used to help AOL produce more targeted and effective online ads.
The buy signals that AOL wants to compete […]

The new social network online communities are becoming more and more popular on the internet. Two platforms are leading the internet and allow members to make friends in their area, blog about their favorite TV show, share and tag photos about their last parties… Those websites are the new buzz of internet. The statistics show […]

Google has said it will expand the size and scope of its newspaper advertising program to include customers of its AdWords search-ad service. The Mountain View, Calif, company said its Print Ads program allows advertisers to buy traditional newspaper space in national and local papers within a single Web interface. The company said the program […]

These are boom times in an estimated $2 billion industry that involves the buying and selling of domain names and pay-per-click advertising revenue for the owners of the names.
“This industry is like the wild, wild west right now and people have no idea how fast it’s growing,” said Jerry Nolte, managing partner of Domainer’s Magazine, […]

It was a slow Friday at Red Herring magazine. The receptionist at the Silicon Valley tech title had stepped away from her desk. So a messenger strolls in from the summer sunshine, finds a 20-something reporter on her first real job and hits her with an eviction notice. Red Herring has three days to pay […]

Century Group, Inc. (PINKSHEETS: CEYG) announced today that it is ahead of plan with over 160 individual radio stations signing agreements to use BroadcastBid.com’s online auction and advertising platform.
The sign-up rate is now seeing more than one new station every business day become a new BroadcastBid.com user. The success of the marketing program is based […]

AUSTRALIA’S competition watchdog has hurled a grenade into the $22 billion online search marketing industry with a court action alleging common advertising practices allowed by Google, the world’s biggest search engine, are misleading and deceptive.
In a move that could have a ripple effect on rival search engines operated by Yahoo and MSN around the world, […]