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Archive for March, 2007

Online Ad Spending Increasing

Friday, March 9th, 2007

Online advertising revenues reached nearly US$4.8 billion in the fourth quarter, making 2006 the third straight year in which ad spending set a new revenue record, according to a report released Wednesday.
The revenue figure for all of 2006 came in at $16.8 billion, 34 percent higher than the previous high-water mark of $12.5 billion […]

AuctionAds

Wednesday, March 7th, 2007

AuctionAds is a new advertising system that adds eBay tags to blog pages, earning the site owner revenue on click through’s.
FAQ’s
Can I run Auction Ads along with Google AdSense?
Yes, Auction Ads is not a contextually based ad product and is compatible with all other ad systems.
How do I earn money with Auction Ads?
When your site’s […]

AuctionAds Ebay Advertising Widget

Wednesday, March 7th, 2007

Here’s another tool that launches today for bloggers and other website owners looking for different ways to monetize their site: AuctionAds. Like booBox and other services, website publishers create an account, add descriptive tags relevant to their content, and place an embed code on their site. The AuctionAds widget will then show eBay auctions relevant […]

Can a newspaper be a social network

Monday, March 5th, 2007

the same newspaper that helped reshape the traditional paper business about twenty-five years ago — has launched a redesign of its website that incorporates a laundry list of “social networking” features: blogs, comments on stories, tags (keywords), voting on stories and user pages complete with uploads of photos, etc.

Share This Article by Email or […]

EBay TV Ad Auction System Still Missing Media Sellers

Friday, March 2nd, 2007

Engineers at eBay are putting the final touches on a controversial media auction system designed to allow buyers of national TV ad time to bid for slots via the Internet, writes BrandWeek.
Launching in a few weeks, the system has signed on a handful of blue-chip advertisers including Home Depot, Toyota and Microsoft but has yet […]

Viacom goes one way, BBC the other

Friday, March 2nd, 2007

So Viacom is apparently bragging about how traffic to its properties, including Comedy Central, has climbed by as much as 90 per cent since it told YouTube to take down 100,000 or so of its video clips. And much of that traffic boost is people coming to watch videos, the company says.
To me, this sounds […]

BBC strikes Google-YouTube deal

Friday, March 2nd, 2007

The BBC has struck a content deal with YouTube, the web’s most popular video sharing website, owned by Google.
Three YouTube channels - one for news and two for entertainment - will showcase short clips of BBC content.
The BBC hopes that the deal will help it reach YouTube’s monthly audience of more than 70 million users […]