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Archive for June, 2006

Loot.com Survey Reveals that Over 25% of Online Shoppers Unhappy with Service

Friday, June 30th, 2006

A survey of over 7,000 online shoppers conducted by Loot.com, the online classified site, shows that over a quarter have been dissatisfied with an online purchase they’ve made in the previous six months. The growth of the web as a retail forum has been explosive in recent years but customer dissatisfaction has increased in line […]

Oodle.com

Monday, June 26th, 2006

Oodle, the largest classifieds search engine
www.oodle.com

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Google trials pay-per-result advertising

Monday, June 26th, 2006

Google has written to some of its AdSense publishers offering them the chance to trial ‘cost-per-action’ (CPA) adverts on their sites.
The search engine giant is apparently planning to introduce a full CPA advertising network (also known as affiliate marketing), where publishers are paid a share of revenue based on a specific online action such as […]

EBay to launch keyword ad system

Sunday, June 25th, 2006

EBay is to launch keyword advertising - where internet users will be directed to specific auctions linked to words on the web page they are visiting.
Under the plan, site owners hosting the adverts for the online auctioneer will get a slice of the product sale price.
Called AdContext, EBay’s new system may prove popular with blog […]

Google tests `cost-per-action? Web ads

Thursday, June 22nd, 2006

Google Inc., the most-used Internet search engine, is testing a form of online advertisements where clients pay only when Web surfers click on an ad and buy a product or generate a sales lead.
So-called “cost-per-action’’ ads are being tested on the Google AdSense advertising network, Mountain View, California- based Google said today in an e-mailed […]

Industrial Classifieds and Auction Completes New Website Re-design

Wednesday, June 21st, 2006

Auction Info
Press Release
Industrial Classifieds and Auction (www.industrialcanda.com) has recently re-designed and have much improved our websites functionality. The new design is now a snap to navigate.
With all areas easily accessible from the “My Account” section, users can now manage both classifieds and auction listings in one convenient area. This new design allows the user to […]

Online Ad Exchange Auctions

Tuesday, June 20th, 2006

Finding the most value for available ad inventory has always been a problem for publishers, and advertisers are of course interested in getting the best deal when they make a buy. Several companies, including Right Media and AdECN, have begun to address this problem by creating auction-style exchanges to facilitate transactions between advertisers and media […]